SEO
Turning Search Console and crawl data into briefs, pages and internal links that rank.
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Beginner
You have never used Claude for work.
Your first wins in this job, the habits that keep you safe, one Project and one real file to show for it.
No course at this level yet. It is on the list.
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Intermediate
You use Claude most weeks.
The workflows this job actually runs on, end to end: files, Projects, connectors, routines and artifacts.

AI for SEO
A month of multi-location organic search, from the export to the report.
Intermediate -
Hard
You already run part of the job on Claude.
Delegation with Cowork, scheduled routines and Dispatch, Claude in Chrome, Claude Code, and quality control you can measure.
No course at this level yet. It is on the list.
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Seriously hard
You want to build with Claude, not just use it.
Your own skills, MCP connectors, agents and evaluation, Claude Code end to end, guardrails and a graded capstone.
No course at this level yet. It is on the list.